The industry standard for printing custom skateboards is a process known as heat transfer printing. Point along with the majority of custom skateboard manufacturers use this process, which involves screen printing ink and/or digital printing ink in reverse order on carrier sheets of thin plastic. The sheets are then aligned to the deck and run through a heated silicone roller machine that transfers the ink and forms a chemical bond to the decks. This allows for a high quality print on the curved bottom (or top) of a skateboard deck. Point still direct screen prints some custom skateboard decks but we reserve this for small and less detailed prints (this method is less consistent).
Many people confuse how the ink is applied to the carrier sheet(screen print and/or digital) with how the deck is printed(transfer/carrier sheet aligned to deck and applied with a rotary transfer roller machine). In-depth explanation of print methods.